A Great Book for People Who Think Investing Is Difficult

Inspired By CEO ·

James P. O’ Shaughnessy wrote the perfect book for people who think that investing has to the risky, complex, and danger­ous. It is also the perfect book for those who want to think that they can outsmart the market. This book has the aca­demic and numerical proof that a passive or mechanical sys­tem of investing will in most cases beat a human system of investing.. . even professional investors such as fund man­agers. This book also explains why nine out of ten investors do not make money.O'Shaughnessy

O’ Shaughnessy’s best-selling book is titled “What Works On Wall Street: A Guide to the Best Performing Investment Strategies of All Time”. O’ Shaughnessy distinguishes between two basic types of decision-making:

  1. The clinical or intuitive method. This method relies on knowledge, experience, and common sense.
  2. The quantitative or actuarial method. This method re­lies solely on proven relationships based on large sam­ples of data.

O’ Shaughnessy found that most investors prefer the intu­itive method of investment decision-making. In most in­stances, the investor who used the intuitive method was wrong or beaten by the nearly mechanical method. He quotes David Faust, author of The Limits of Scientific Reasoning, who writes, “Human judgment is far more limited than we think.” Read more

Investing is Not What Most People Think

Inspired By CEO ·

Many people think investing is this exciting process where there is a lot of drama. Many people think investing involves a lot of risk, luck, timing, and hot tips. Some realize they know little about this mysterious subject of investing, so they entrust their faith and money to someone they hope knows more than they do.

people thinkingMany other so-called investors want to prove they know more than other people. . . so they invest, hoping to prove that they can outsmart the market. But while many people think this is investing, it is not what investing actually mean. Investment actually is a plan, often a dull, boring, and almost mechanical process of getting rich.

Investing is simply a plan, made up of formulas and strategies, a system for getting rich. . . almost guaranteed. Unless, of course, you want it to be that way or you think that is the way investing has to be, so there will be risky for it. But in the really world, investing is as simple and boring as following a recipe to bake bread. Read more

Rules of Investment Number Four

Inspired By CEO ·

Basic rule number four is, it is the investor itself is really the asset or the liability.

juicd058012The investor is the asset or liability not the investment or security. I often hear that people say, ‘Investing is risky‘ it’s the investor who is risky. It is ultimately the investor who is the asset or the liability. I have seen many so-called in­vestors lose money when everyone else is making money. I have sold businesses to many so-called business people and watch the businesses soon go bust. Read more